Brazilian tourism 'to reach record levels'

The number of holidaymakers visiting Brazil is expected to reach record levels this year, according to official estimates.

Brazil's tourism institute Embratur stated that during the last five years, visitor numbers have increased by almost a third.

Figures showed that whereas 3.78 million foreign tourists arrived in the country during 2002, more than five million visited last year.

This high rate of growth could be of interest to overseas property investors, as this would indicate greater demand for rental accommodation in Brazil.

Speaking to Arabian Travel News, Embratur president Jeanine Pires said: "That means that Brazil is moving towards a new record in the intake of foreign currency through the visit of foreign tourists."

She added that she hoped more Brazilian airlines would begin to service the Middle East in order to attract more visitors from this region.

Earlier this month, Brand Week reported the country's government was investing in a multi-million dollar promotional campaign which was designed to attract more US holidaymakers.

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